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Case Study: ‘Your Name’s All Over This…’ and Other Cheeky Must-Click Subject Lines
Attraction

Case Study: ‘Your Name’s All Over This…’ and Other Cheeky Must-Click Subject Lines

by Tom Wake | Feb 28, 2017 | Attraction, ELETTER

Did the subject line make you open this? If it did then I have a confession. I nicked it. Didn’t even change a word of it. It was sent from eBay, a website I use often and from whom I get emails every week. They make a great case study for email marketers because they...
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