The sales-page for Mobile Cash Renegade is crammed full of interesting facts in relation to the massive growth of mobile-phone usage worldwide.

‘One Third of people around the world have mobile internet access, which is twice as many as the number of internet-connected personal computers. Fifty percent of the world’s population is expected to have access to the Internet through a mobile device within three years.’

Here are the figures for the major social networking sites that people regularly use on their mobile phones: 200 million Facebook users also use Facebook Mobile; 82.5 million people use Twitter Mobile; more than 200 million YouTube views occur on mobile devices each day.

Obviously, this is a market that you want to be in on.

Mobile Cash Renegade is a six-part video course. Video 1 serves as an introduction to the world of mobile marketing and how you can use it to boost profits in your business. Video 2 addresses the do’s and don’ts of mobile marketing: the common sense stuff you need to understand. Video 3 demonstrates how you can gather your list of leads. You either have them or you don’t – if you do you can import that into several different systems; if you don’t, then you’re shown how to potentially create that list of leads. Video 4 reveals to you how to send voice messages to your leads and how to automate this process. Similarly, Video 5 teaches you how to send unlimited text alerts. Without this little trick, sending text alerts can soon become costly. Video 6 is about creating apps for iPhone and Android in two different ways. Why do this? To deepen the relationship between you and your customers: people are addicted to apps and this is probably the best way to maintain contact with your customers.

The videos themselves are fine and informative. But that’s all you’re getting for your $15. And $15 is probably all that this product is worth, so I cannot complain about the cost.

A follow-up service or some sort of forum where people can discuss their various trials and tribulations in their attempts to master mobile marketing would be useful. It’s a bit frustrating that you’re presented with all this information, but you’re left to your own devices in how to implement it successfully. It’s certainly not as simple as their graphical representation of ‘Watch videos : copy : make money’. You need to build up a relevant list of mobile-based customers to start with, and then you’re going to need to impress them in order to win sales. People are quick to see rubbish and consistently demand quality.

Mobile marketing is still a new thing, especially in the UK. If you’re based in the US and are desirous to learn more, then $15 isn’t a bad spend. If you’re UK-based (or elsewhere) and are still intrigued, you’ll find the videos relevant, but you may wish to take advantage of the 60-day money-back guarantee.